Centre for Management Studies | ব্যৱস্থাপনা অধ্যয়ন কেন্দ্ৰ

Dibrugarh University | ডিব্ৰুগড় বিশ্ববিদ্যালয়


                 


Programme Information: BBA [Full Time]

The Bachelor of Business Administration (BBA) Programme is the only under graduate programme run by the Centre. The admission is based on merit, i.e., marks obtained in the qualifying examination (10 + 2) and Personal Interview (PI) with a weightage ratio of 80:20. For Frequently Asked Questions on the BBA Admission, click here

Students opt for their specialization in the sixth semester of study. The programme offers specialization in any of the following:

The programme structure is tabulated below:

Semester 1Semester 2Semester 3
10100 Introduction to Business20100 Quantitative Techniques - I30100 Financial Management
10200 Principles of Management20200 Organization Behaviour30200 Business Law
10300 Business Economics20300 Business Communication30300 Computer Applications
10400 Financial Accounting20400 Business and Society30400 Marketing Management
Semester 4Semester 5Semester 6
40100 Information Systems in Business50100 Business Ethics60100 Project Study
40200 Personality Development50200 Production Management602X0 Specialization - I
40300 Environmental Studies50300 Cost and Management Accounting603X0 Specialization - II
40400 Human Resource Management50400 Entrepreneurship Development604X0 Specialization - III

The specialization courses are tabulated below:

Marketing ManagementHuman Resource ManagementManagement of Insurance Business
60210 Retailing60220 Personnel Management60230 Fundamentals of Insurance
60310 Understanding the Customer60320 Human Resource Development60330 General Insurance
60410 Sales Management60420 Industrial Relations60430 Life Insurance
Financial ManagementHospital & Health Care ManagementTourism & Travel Management
60240 Business Finance60250 Hospital Management - Concept & Development60260 Tourism Business
60340 Taxation60350 Functional Areas of Hospital Management60360 Tourism Marketing
60440 Indian Financial System60450 Hospital Support Services60460 Travel Agency & Emerging Concepts for Tourism Development
Digital Marketing
60270 Search and Social Marketing
60370 E Business
60470 Digital Marketing

Each course has an internal assessment of 25 marks and an end semester examination of 75 marks except course 60100 (Project Study) which will be internally evaluated for the full 100 marks and course 40300 (Environmental Studies), the conduct of which will be governed by Dibrugarh University. The internal assessment is done through sessionals, presentations, assignments, practicals and /or projects depending on the nature of the course. A student must attend at least 80% of classes in each course to be able to appear in the end semester examination as a regular candidate. Students with attendance between 70% and 80% appear as non-collegiate students and need to pay a fine to appear for their examinations. Those with less than 70% attendance are debarred from appearing in their end year examinations (except under exceptional circumstances at the discretion of the Centre).

Students must score 40% for being declared pass in a course as well as in aggregate every semester to clear the Programme. BBA students need to attend classes in uniform as approved by the Centre.

Dibrugarh University BBA Regulations

Dibrugarh University BBA Syllabus


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