LIRU Book Details

Book ID: 4258

Book Master ID: BM13633

Date of Entry: 8/1/2022

Book Name: Marketing Management

Publisher: Pearson India Education Services Pvt. Ltd., 7th Floor, Knowledge Boulevard, A-8 (A), Sector 62, Noida 201309

ISBN: 9789332557185

Edition: 15

Year of Publication: 2020

Non Issuable: No

Price: ₹ 950

Authors: ■ Philip Kotler ■ Kevin Lane Keller

Total Transactions: 16

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