LIRU Book Details

Book ID: 3922

Book Master ID: BM12158

Date of Entry: 3/15/2019

Book Name: Marketing Management (Text and Cases in Indian Context)

Publisher: Himalaya Publishing House Pvt. Ltd., Dr. Bhalerao Marg, Girgaon, Mumbai 400004

ISBN: 9789350515471

Edition: 3

Year of Publication: 2017

Non Issuable: No

Price: ₹ 640

Authors: ■ K Karunakaran

Total Transactions: 13

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