LIRU Book Details

Book ID: 3434

Book Master ID: BM10132

Date of Entry: 2/21/2013

Book Name: Advertising Management - Concepts and Cases

Publisher: Tata McGraw Hill Education Private Limited, 7 West Patel Nagar, New Delhi 110008

ISBN: 9780074517802

Edition: 1989E

Year of Publication: 2011

Non Issuable: No

Price: Not Available

Authors: ■ Manendra Mohan

Total Transactions: 3

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