LIRU Book Details

Book ID: 3399

Book Master ID: BM11730

Date of Entry: 8/2/2011

Book Name: Introduction to Marketing - Theory and Practice

Publisher: Oxford University Press, YMCA Library Building, Jai Singh Road, New Delhi 110001

ISBN: 9780199577217

Edition: 2

Year of Publication: 2010

Non Issuable: No

Price: ₹ 395

Authors: ■ Adrain Palmer

Total Transactions: 6

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