Centre for Management Studies | ব্যৱস্থাপনা অধ্যয়ন কেন্দ্ৰ
Dibrugarh University | ডিব্ৰুগড় বিশ্ববিদ্যালয়




LIRU Book Details
Book ID: 2155
Book Master ID: BM12969
Date of Entry: 7/4/2011
Book Name: Strategic Brand Management - Building, Measuring, and Managing Brand Equity
Publisher: Dorling Kindersley (India) Pvt. Ltd., 7th Floor, Knowledge Boulevard, Noida 201309
ISBN: 9788131719770
Edition: 3
Year of Publication: 2008
Non Issuable: No
Price: ₹ 550
Authors: ■ Kevin Lane Keller
Total Transactions: 4
Book on loan from LNB, Dibrugarh University
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