LIRU Book Details

Book ID: 2147

Book Master ID: BM13015

Date of Entry: 7/4/2011

Book Name: Strategic Marketing - A Guide for Developing Sustainable Competitive Advantage

Publisher: Response Books, B1/I-1 Mohan Cooperative Industrial Area, Mathura Road, New Delhi 110044

ISBN: 9780761993223

Edition: 1999E

Year of Publication: 2010

Non Issuable: No

Price: ₹ 450

Authors: ■ M J Xavier

Total Transactions: 2

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