LIRU Book Details

Book ID: 1478

Book Master ID: BM12860

Date of Entry: 3/12/2008

Book Name: Segmentation and Target Marketing - Concepts and Cases

Publisher: The ICFAI University Press, #52, Nagarjuna Hills, Hyderabad 500082

ISBN: 8178815796

Edition: 1

Year of Publication: 2005

Non Issuable: No

Price: Not Available

Authors: ■ A A Abhyankar ■ K Suresh

Total Transactions: 0

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