LIRU Book Details

Book ID: 4101

Book Master ID: BM10579

Date of Entry: 11/27/2019

Book Name: Consumer Behavior

Publisher: Pearson India Education Services Pvt. Ltd., 7th Floor, Knowledge Boulevard, A-8 (A), Sector 62, Noida 201309

ISBN: 9798177589992

Edition: 9

Year of Publication: 2007

Non Issuable: No

Price: Not Available

Authors: ■ Leon G Schiffman ■ Leslie Lazar Kanuk

Total Transactions: 17

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